{"@context":"https:\/\/schema.org","@type":"WebPage","metadata":{"page_id":44602,"page_name":"our-story","domain":"www.homefirestove.com","url":"https:\/\/www.homefirestove.com\/our-story","generated_at":"2026-04-17T01:41:00-07:00","last_modified":"2026-04-17T01:40:59-07:00"},"content":{"complete_text":"\n  div#comparison { \n    width: 100%;\n    height: 60vw;\n    max-width: 100%;\n    max-height: 535px;\n    overflow: hidden; \n  }\n  div#comparison figure { \n    background-image: url(https:\/\/cdn.bloqs.com\/4009-7163\/2024-exterior-Big3.webp); \n    background-size: cover;\n    position: relative;\n    font-size: 0;\n    width: 100%; \n    height: 100%;\n    margin: 0; \n  }\n  div#comparison figure > img { \n    position: relative;\n    width: 100%;\n  }\n  div#comparison figure div { \n    background-image: url(https:\/\/cdn.bloqs.com\/4009-7163\/1976-exterior-Big.webp);\n    background-size: cover;\n    position: absolute;\n    width: 50%; \n    box-shadow: 0 5px 10px -2px rgba(0,0,0,0.3);\n    overflow: hidden;\n    bottom: 0;\n    height: 100%;\n  }\n  input[type=range]{\n    -webkit-appearance:none;\n    -moz-appearance:none;\n    position: relative;\n    top: -4rem; left: -1%;\n    background-color: rgba(0,0,0,0.8);\n    width: 102%; \n  }\n  input[type=range]:focus { \n    outline: none; \n  }\n  input[type=range]:active { \n    outline: none;  \n  }\n  input[type=range]::-moz-range-track { \n    -moz-appearance:none;\n    height:15px;\n    width: 98%;\n    background-color: rgba(0,0,0,0.8); \n    position: relative;\n    outline: none;    \n  }\n  input[type=range]::active { \n    border: none; \n    outline: none;\n  }\n  input[type=range]::-webkit-slider-thumb {\n    -webkit-appearance: none;\n    width: 30px; \/* Increased width to accommodate the icon *\/\n    height: 30px; \/* Increased height to accommodate the icon *\/\n    background: #b12227;\n    border-radius: 50%; \/* Circular thumb *\/\n    background: #b12227 url('data:image\/svg+xml,') no-repeat center;\n    background-size: 50%;\n  }\n  input[type=range]::-moz-range-thumb {\n    -moz-appearance: none;\n    width: 30px;\n    height: 30px;\n    background: #b12227;\n    border-radius: 50%;\n    background: #b12227 url('data:image\/svg+xml,') no-repeat center;\n    background-size: 50%;\n  }\n  input[type=range]:focus::-webkit-slider-thumb {\n    background: #b12227 url('data:image\/svg+xml,') no-repeat center;\n    background-size: 50%;\n  }\n  input[type=range]:focus::-moz-range-thumb {\n    background: #b12227 url('data:image\/svg+xml,') no-repeat center;\n    background-size: 50%;\n  }\n\n\n\n  \n    \n  \n  \n\n\n\n  var divisor = document.getElementById(\"divisor\"),\n      slider = document.getElementById(\"slider\");\n  function moveDivisor() { \n    divisor.style.width = slider.value+\"%\";\n  }\n\n\n\n\r\n    Our Journey\r\n\r\n\r\n    From 1979 to Today\r\n\r\n\r\n\r\n    \r\nIn the heart of Salem, a story of warmth and commitment began in 1979. Home Fire Stove opened its doors during a time when the world was grappling with skyrocketing energy costs. Our answer? To offer a beacon of comfort and reliability to our community. In 1981, Tim Nissen purchased the business and steered it to new heights, even amid economic challenges. His vision and dedication laid the foundation for what Home Fire Stove would become.\r\nJeff, our current owner, joined Tim in this journey and worked alongside him for 22 years, absorbing invaluable knowledge and contributing to the company's growth. In 2016, Jeff took the helm from Tim, who continues to serve as a trusted mentor. Under Jeff's leadership, Home Fire Stove has flourished, solidifying its reputation as the premier fireplace and stove store in Oregon. Our commitment to quality and customer satisfaction remains unwavering, and we are proud to continue serving our community with the same passion and excellence that started it all.\r\n\n\n\r\n    Meet Jeff Reynolds\r\n\r\n\r\n     At the Heart of Home Fire Stove\r\n    \r\n\r\n\r\n\r\n    Owned and operated by Salem's own Jeff Reynolds, Home Fire Stove is more than a business\u2014it's a passion. Since joining the team in 1995, Jeff\u2019s journey from an eager employee to the proud owner in 2016 reflects his dedication to this community and this company. With expansions into grills, outdoor firepits, and kitchens, Jeff\u2019s vision continues to bring warmth and joy to countless homes.\r\n\r\n\r\n    Jeff\u2019s commitment extends beyond the store; his active involvement in local schools, charities, and community organizations mirrors the heart of Home Fire Stove. Yet, at the core of his world are his family and the shared moments of joy and adventure, from archery to ocean sport fishing.\r\n\r\n\r\n    Community at Our CoreOur roots in Salem run deep, with strong ties to local and state organizations reflecting our dedication to the community and industry. At Home Fire Stove, we\u2019re more than just a business; we\u2019re a family committed to enriching our community, one warm, welcoming fireplace at a time.\r\n\n\n\r\n    Move the slider   \r\n      above to see our showroom, then and now.\r\n\n\nMaking Warmth Easy\r\nFor years, we've demystified the process of choosing the right fireplace, making it easy for families to embrace the warmth. With a century's worth of combined experience, our team brings expertise and passion to every interaction\u2014never motivated by commissions but by the desire to find the perfect fit for your home. Safety, our paramount concern, is ingrained in every step, ensuring all products meet rigorous standards and installations comply with precise specifications.\n\n\r\n    Our Promise: Safety and Satisfaction\r\n\r\n\r\n    Driven by two core priorities\u2014your safety and satisfaction\u2014we view your safety as a moral duty, not just part of our job. We prioritize your safety over mere satisfaction, guiding our selection of high-quality wood, pellet, and gas stoves, inserts, and fireplaces. We also provide complete installation and service. Our commitment to quality and fairness has built a legacy of trust and repeat business with you, our valued customer.\r\n\n\nThe Right Size, The Right Choice\r\nBeyond safety, we know that the right size matters in delivering the comfort you expect. Our deep experience ensures that the stove or fireplace you choose fits your space perfectly, avoiding any disappointment or discomfort. And with an array of styles, features, and options, we\u2019re committed to providing you with choices that meet your needs and exceed your expectations.","headings":[{"level":1,"text":"From 1979 to Today","from_bloq":612122,"tag":"h1"},{"level":2,"text":"Our Journey","from_bloq":612122,"tag":"h2"},{"level":2,"text":"At the Heart of Home Fire Stove","from_bloq":611372,"tag":"h2"},{"level":3,"text":"Meet Jeff Reynolds","from_bloq":611372,"tag":"h3"},{"level":3,"text":"Making Warmth Easy","from_bloq":611375,"tag":"h3"},{"level":3,"text":"Our Promise: Safety and Satisfaction","from_bloq":611374,"tag":"h3"},{"level":3,"text":"The Right Size, The Right Choice","from_bloq":611376,"tag":"h3"}],"paragraphs":[{"text":"In the heart of Salem, a story of warmth and commitment began in 1979. Home Fire Stove opened its doors during a time when the world was grappling with skyrocketing energy costs. Our answer? To offer a beacon of comfort and reliability to our community. 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Since joining the team in 1995, Jeff\u2019s journey from an eager employee to the\u00a0proud owner in 2016 reflects his dedication to this community and this company. With expansions into grills, outdoor firepits, and kitchens, Jeff\u2019s vision continues to bring warmth and joy to countless homes.","source_bloq_id":611372,"position":0},{"text":"Jeff\u2019s commitment extends beyond the store; his active involvement in local schools, charities, and community organizations mirrors the heart of Home Fire Stove. Yet, at the core of his world are his family and the shared moments of joy and adventure, from archery to ocean sport fishing.","source_bloq_id":611372,"position":0},{"text":"Community at Our CoreOur roots in Salem run deep, with strong ties to local and state organizations reflecting our dedication to the community and industry. At Home Fire Stove, we\u2019re more than just a business; we\u2019re a family committed to enriching our community, one warm, welcoming fireplace at a time.","source_bloq_id":611372,"position":0},{"text":"Move the slider\u00a0\u00a0 \r\n    \u00a0 above to see our showroom, then and now.","source_bloq_id":613849,"position":1},{"text":"For years, we've demystified the process of choosing the right fireplace, making it easy for families to embrace the warmth. With a century's worth of combined experience, our team brings expertise and passion to every interaction\u2014never motivated by commissions but by the desire to find the perfect fit for your home. Safety, our paramount concern, is ingrained in every step, ensuring all products meet rigorous standards and installations comply with precise specifications.","source_bloq_id":611375,"position":1},{"text":"Driven by two core priorities\u2014your safety and satisfaction\u2014we view your safety as a moral duty, not just part of our job. We prioritize your safety over mere satisfaction, guiding our selection of high-quality wood, pellet, and gas stoves, inserts, and fireplaces. We also provide complete installation and service. Our commitment to quality and fairness has built a legacy of trust and repeat business with you, our valued customer.","source_bloq_id":611374,"position":1},{"text":"Beyond safety, we know that the right size matters in delivering the comfort you expect. Our deep experience ensures that the stove or fireplace you choose fits your space perfectly, avoiding any disappointment or discomfort. 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Home Fire Stove opened its doors during a time when the world was grappling with skyrocketing energy costs. Our answer? To offer a beacon of comfort and reliability to our community. In 1981, Tim Nissen purchased the business and steered it to new heights, even amid economic challenges. His vision and dedication laid the foundation for what Home Fire Stove would become. Jeff, our current owner, joined Tim in this journey and worked alongside him for 22 years, absorbing invaluable knowledge and contributing to the company's growth. In 2016, Jeff took the helm from Tim, who continues to serve as a trusted mentor. Under Jeff's leadership, Home Fire Stove has flourished, solidifying its reputation as the premier fireplace and stove store in Oregon. 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Yet, at the core of his world are his family and the shared moments of joy and adventure, from archery to ocean sport fishing. Community at Our CoreOur roots in Salem run deep, with strong ties to local and state organizations reflecting our dedication to the community and industry. At Home Fire Stove, we\u2019re more than just a business; we\u2019re a family committed to enriching our community, one warm, welcoming fireplace at a time.","source_bloq_id":611372,"bloq_type":"bloq-rich-text-editors","position":0,"word_count":176,"citeable":true},{"section_id":"section_4","heading":"","full_text":"Move the slider     above to see our showroom, then and now.","source_bloq_id":613849,"bloq_type":"bloq-rich-text-editors","position":1,"word_count":14,"citeable":true},{"section_id":"section_5","heading":"Making Warmth Easy","full_text":"Making Warmth Easy For years, we've demystified the process of choosing the right fireplace, making it easy for families to embrace the warmth. 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His vision and dedication laid the foundation for what Home Fire Stove would become.\r\nJeff, our current owner, joined Tim in this journey and worked alongside him for 22 years, absorbing invaluable knowledge and contributing to the company's growth. In 2016, Jeff took the helm from Tim, who continues to serve as a trusted mentor. Under Jeff's leadership, Home Fire Stove has flourished, solidifying its reputation as the premier fireplace and stove store in Oregon. Our commitment to quality and customer satisfaction remains unwavering, and we are proud to continue serving our community with the same passion and excellence that started it all.\r\n","paragraphs":["In the heart of Salem, a story of warmth and commitment began in 1979. Home Fire Stove opened its doors during a time when the world was grappling with skyrocketing energy costs. Our answer? To offer a beacon of comfort and reliability to our community. 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Since joining the team in 1995, Jeff\u2019s journey from an eager employee to the proud owner in 2016 reflects his dedication to this community and this company. With expansions into grills, outdoor firepits, and kitchens, Jeff\u2019s vision continues to bring warmth and joy to countless homes.\r\n\r\n\r\n    Jeff\u2019s commitment extends beyond the store; his active involvement in local schools, charities, and community organizations mirrors the heart of Home Fire Stove. Yet, at the core of his world are his family and the shared moments of joy and adventure, from archery to ocean sport fishing.\r\n\r\n\r\n    Community at Our CoreOur roots in Salem run deep, with strong ties to local and state organizations reflecting our dedication to the community and industry. 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Safety, our paramount concern, is ingrained in every step, ensuring all products meet rigorous standards and installations comply with precise specifications.","paragraphs":["For years, we've demystified the process of choosing the right fireplace, making it easy for families to embrace the warmth. With a century's worth of combined experience, our team brings expertise and passion to every interaction\u2014never motivated by commissions but by the desire to find the perfect fit for your home. Safety, our paramount concern, is ingrained in every step, ensuring all products meet rigorous standards and installations comply with precise specifications."]}},{"bloq_item_id":611374,"bloq_type":"bloq-rich-text-editors","display_order":1,"data":{"bloq_type":"rich_text_content","description":"Rich text content with formatted HTML","content_type":"text","timestamp":"2026-04-17T01:40:56-07:00","statistics":{"word_count":76,"image_count":0,"link_count":0,"images_with_alt":0},"images":[],"links":[],"plain_text":"\r\n    Our Promise: Safety and Satisfaction\r\n\r\n\r\n    Driven by two core priorities\u2014your safety and satisfaction\u2014we view your safety as a moral duty, not just part of our job. We prioritize your safety over mere satisfaction, guiding our selection of high-quality wood, pellet, and gas stoves, inserts, and fireplaces. We also provide complete installation and service. Our commitment to quality and fairness has built a legacy of trust and repeat business with you, our valued customer.\r\n","paragraphs":["Driven by two core priorities\u2014your safety and satisfaction\u2014we view your safety as a moral duty, not just part of our job. We prioritize your safety over mere satisfaction, guiding our selection of high-quality wood, pellet, and gas stoves, inserts, and fireplaces. We also provide complete installation and service. 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